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The world’s biggest furniture seller, which has built its brand by trapping people in a physical maze, is embracing the world of online marketplaces.
7 marketing strategies IKEA uses to increase online conversions
More pieces of IKEA's sustainability puzzle come together
IKEA at COP28 urging climate action – IKEA Global
IKEA partners with Alibaba for first virtual IKEA store on Tmall - IKEA Global
IKEA: One step ahead of the competition – Interactive Points of Sale
IKEA Marketing Strategy 2024: A Case Study
New IKEA meeting points – IKEA Global
ikea india store: IKEA rents 100,000 sq ft in Bengaluru to set up first store in city - The Economic Times
Ikea Improves Forecast Accuracy with AI-Powered Demand Sensing - Retail TouchPoints
IKEA Suffers Ongoing Phishing Attacks From Compromised Internal and Vendor Accounts - CPO Magazine
Ikea communication strategy: main insights
Marketing Genius - A Case Study on Ikea's Marketing Strategies